Updated on November 27 2023 21:59 PM
Old data? UPDATE this report !
The score is 51/100
Website Title
Welcome to Marks & Spencer
Length : 26
Good! Your title is perfect because it is between 10 and 70 characters long.
Website Description
Welcome to the M&S website. Shop clothing, home, furniture, beauty, food, wine, flowers & gifts. Buy now for free delivery, store collections and returns.
Length : 154
Awesome. Your meta description has a length of 70 to 160 characters.
Keywords
Hey! You should consider putting meta keywords on your page.
Og Meta Properties
Og Properties aren't being used on this page. This tag helps social crawlers like facebook and twitter to structure your page more effectively.
Headings
H1 | H2 | H3 | H4 | H5 | H6 |
1 | 6 | 48 | 0 | 0 | 0 |
Images
We found 102 images on this web page.
Excellent!, Most of your image does have alt attributes which is important for SEO Image.
Text/HTML Ratio
Ratio : 2%
Because the text-to-HTML-code ratio on this page is less than 15, your website most likely needs additional text content.
Flash
Good!, you are not using Flash content.
Iframe
Good!, This page does not contain any Iframes.
SEO URL Rewrite
Excellent! Your url seems SEO friendly.
URL Underscores
No Good. In your URLs, we found underscores. To improve your SEO, you should consider using hyphens instead.
In-page links
We found a total of 85 links including 1 link(s) to files
Anchor | Type | Juice |
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Skip to content | Internal | Passing Juice |
Shop all brand offers | External | Passing Juice |
Shop all home offers | External | Passing Juice |
Offer ends Wednesday | External | Passing Juice |
Christmas gifts for her | External | Passing Juice |
Christmas gifts for him | External | Passing Juice |
Christmas decorations | External | Passing Juice |
Christmas trees | External | Passing Juice |
Shop partywear | External | Passing Juice |
Shop sequins | External | Passing Juice |
Shop knitwear | External | Passing Juice |
Shop jeans | External | Passing Juice |
Shop nightwear | External | Passing Juice |
Shop dressing gowns | External | Passing Juice |
Shop the latest collection | External | Passing Juice |
Shop all Rosie Exclusively for M&S | External | Passing Juice |
Shop men’s nightwear | External | Passing Juice |
Shop men’s slippers | External | Passing Juice |
Shop partywear | External | Passing Juice |
Shop tuxedos | External | Passing Juice |
Shop the offer | External | Passing Juice |
Shop kids’ nightwear | External | Passing Juice |
Shop kids’ slippers | External | Passing Juice |
Baby new in | External | Passing Juice |
Baby toys | External | Passing Juice |
Christmas baby gifts | External | Passing Juice |
Shop all home offers | External | Passing Juice |
Shop bedding offers | External | Passing Juice |
Shop bedding | External | Passing Juice |
Shop duvets | External | Passing Juice |
Offer ends Wednesday | External | Passing Juice |
Shop furniture | External | Passing Juice |
Shop the offer | External | Passing Juice |
Shop Fragrance Society | External | Passing Juice |
Shop all offers | External | Passing Juice |
Shop all brand offers | External | Passing Juice |
Shop Mamas & Papas | External | Passing Juice |
Shop nursery furniture | External | Passing Juice |
Shop all flowers | External | Passing Juice |
Shop Next Day Delivery Flowers | External | Passing Juice |
Shop British plants | External | Passing Juice |
Shop all plants | External | Passing Juice |
Shop Christmas hampers | External | Passing Juice |
Shop all food & drink gifts | External | Passing Juice |
Shop birthday gifts | External | Passing Juice |
Shop letterbox gifts | External | Passing Juice |
Shop festive food | External | Passing Juice |
Watch our Christmas TV advert | External | Passing Juice |
Shop Christmas hampers | External | Passing Juice |
Shop all food & drink gifts | External | Passing Juice |
WATCH & SHOP | External | Passing Juice |
SEE THE IDEAS | External | Passing Juice |
DECK THE HALLS | External | Passing Juice |
STOCK UP | External | Passing Juice |
FIND OUT HOW | External | Passing Juice |
M&S Credit Card | External | Passing Juice |
Sparks Pay | External | Passing Juice |
Help & contact us | Internal | Passing Juice |
Our stores | External | Passing Juice |
Accessibility in our stores | External | Passing Juice |
Product recalls | External | Passing Juice |
Site map | External | Passing Juice |
Advice before you buy | External | Passing Juice |
Where's my order? | External | Passing Juice |
Delivery & collection | External | Passing Juice |
Guest Order Tracking | External | Passing Juice |
Guest order return | External | Passing Juice |
Returns & refunds | External | Passing Juice |
Sparks | External | Passing Juice |
Sparks FAQs | External | Passing Juice |
Gift card balance | External | Passing Juice |
Size guides | External | Passing Juice |
Sustainability | External | Passing Juice |
Ocado | External | Passing Juice |
Corporate site | External | Passing Juice |
M&S Corporate Gifts | External | Passing Juice |
M&S Bank | External | Passing Juice |
M&S Energy | External | Passing Juice |
M&S Opticians | External | Passing Juice |
Careers | External | Passing Juice |
Terms & Conditions | External | Passing Juice |
Privacy | External | Passing Juice |
Cookies | External | Passing Juice |
Accessibility | External | Passing Juice |
Modern Slavery Act | External | Passing Juice |
Keywords Cloud
shop gifts food flowers selected all order offers christmas kids
Keywords Consistency
Keyword | Content | Website Title | Keywords | Website Description | Headings |
---|---|---|---|---|---|
christmas | 79 | ![]() |
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all | 42 | ![]() |
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shop | 37 | ![]() |
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gifts | 35 | ![]() |
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food | 23 | ![]() |
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Url
Domain : marksandspencer.ru
Length : 18
Favicon
Nice, you are using Favicon for your website.
Printability
Ooops. Print-Friendly CSS recommended to your website.
Language
Good. For declaring en as your website's language.
Dublin Core
Oops. Dublin Core isn't being used on this page.
Doctype
HTML 5
Encoding
Good!. For specifying UTF-8 as your page charset.
W3C Validity
Errors : 761
Warnings : 7
Email Privacy
Awesome!, For converting your email address into image. Plain text tends email harvesting softwares to get your email address and will get receive spam mails later on.
Deprecated HTML
Great! No obsolete or deprecated HTML tags on your website. This is recommended to improve visitor's user experience.
Speed Tips
![]() |
Good, Your page are not using nested tables. |
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Not Good., We found inline styles in your website. Try to avoid this as much as possible. |
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Perfect!, There are only a few CSS files on your website. |
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Needs attention!, We detected too much JS files on your page. (more than 6). Our Advice: try to minify or consolidate these JS files instead. This affects the speed of your page. |
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Perfect, Your website makes use of Gzip compression. |
Mobile Optimization
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Apple Icon |
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Meta Viewport Tag |
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Flash content |
XML Sitemap
Missing
Hey! This is not good. There is no XML sitemap on your website.
A sitemap is a list of URLs that are crawlable and can include information such as your site's frequency of changes and most recent updates.
Robots.txt
http://marksandspencer.ru/robots.txt
Awesome, A robots.txt file exists on your website.
Analytics
Missing
Ooops. This website does not appear to have an analytics tool loaded. Web analytics allows you to track the behavior of your website's visitors. You should install at least one analytics program.