SiteChecker is a free SEO tool that provides recommendation for better search engine visibility.
Updated on May 02 2023 11:21 AM
Old data? UPDATE this report !
The score is 46/100
Website Title
Welcome to Marks & Spencer
Length : 26
Good! Your title is perfect because it is between 10 and 70 characters long.
Website Description
Welcome to the M&S website. Shop clothing, home, furniture, beauty, food, wine, flowers & gifts. Buy now for free delivery, store collections and returns.
Length : 154
Awesome. Your meta description has a length of 70 to 160 characters.
Keywords
Hey! You should consider putting meta keywords on your page.
Og Meta Properties
Og Properties aren't being used on this page. This tag helps social crawlers like facebook and twitter to structure your page more effectively.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 1 | 6 | 33 | 0 | 0 | 0 |
Images
We found 83 images on this web page.
Needs attention! Add alternative text to your images so that search engines can better grasp what they're about. There are 1 alt attributes that are either empty or missing.
Text/HTML Ratio
Ratio : 2%
Because the text-to-HTML-code ratio on this page is less than 15, your website most likely needs additional text content.
Flash
Good!, you are not using Flash content.
Iframe
Good!, This page does not contain any Iframes.
SEO URL Rewrite
Excellent! Your url seems SEO friendly.
URL Underscores
No Good. In your URLs, we found underscores. To improve your SEO, you should consider using hyphens instead.
In-page links
We found a total of 91 links including 1 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to content | Internal | Passing Juice |
| Shop new in | External | Passing Juice |
| Shop dresses | External | Passing Juice |
| Shop occasionwear | External | Passing Juice |
| Shop sandals | External | Passing Juice |
| More in womenswear | Internal | Passing Juice |
| Shop M&S X GHOST lingerie | External | Passing Juice |
| Shop nightwear | External | Passing Juice |
| Shop Autograph | External | Passing Juice |
| Shop Boutique | External | Passing Juice |
| More in lingerie | Internal | Passing Juice |
| Shop new in | External | Passing Juice |
| Shop overshirts | External | Passing Juice |
| Shop occasionwear | External | Passing Juice |
| Shop suits | External | Passing Juice |
| More in menswear | Internal | Passing Juice |
| See what’s new | External | Passing Juice |
| Shop girls’ school uniform | External | Passing Juice |
| Shop boys’ school uniform | External | Passing Juice |
| More in kidswear | Internal | Passing Juice |
| 20% off selected Garden accessories | External | Passing Juice |
| 20% off Picnicware | External | Passing Juice |
| Shop coronation | External | Passing Juice |
| Shop tableware | External | Passing Juice |
| More in home | Internal | Passing Juice |
| Shop the offer | External | Passing Juice |
| Shop the offer | External | Passing Juice |
| More in furniture | Internal | Passing Juice |
| Shop Clinique | External | Passing Juice |
| Shop all make-up | External | Passing Juice |
| Shop holiday beauty | External | Passing Juice |
| Shop sun cream | Internal | Passing Juice |
| More in beauty | Internal | Passing Juice |
| Shop now | External | Passing Juice |
| Shop brands sale | External | Passing Juice |
| More in brands | Internal | Passing Juice |
| Shop all flowers | External | Passing Juice |
| Shop next-day delivery flowers | External | Passing Juice |
| Shop indoor plants | External | Passing Juice |
| Shop outdoor plants | External | Passing Juice |
| More Flowers | Internal | Passing Juice |
| Shop The Coronation | External | Passing Juice |
| Pick the perfect present | External | Passing Juice |
| Shop free-delivery gifts | External | Passing Juice |
| More gifts & hampers | Internal | Passing Juice |
| Shop party food | External | Passing Juice |
| Shop sandwich platters | External | Passing Juice |
| See the savings | External | Passing Juice |
| More in Food | Internal | Passing Juice |
| Shop the offer | External | Passing Juice |
| Shop brands sale | Internal | Passing Juice |
| WATCH & SHOP | External | Passing Juice |
| GO UNDERCOVER | External | Passing Juice |
| DRESS THE PART | External | Passing Juice |
| LOOK YOUR BEST | External | Passing Juice |
| SUIT UP | External | Passing Juice |
| M&S Credit Card | External | Passing Juice |
| Sparks Pay | External | Passing Juice |
| Shop the range | Internal | Passing Juice |
| Shop occasionwear | Internal | Passing Juice |
| Shop garden furniture | Internal | Passing Juice |
| Kids’ Holiday Shop | Internal | Passing Juice |
| Shop men’s new in | Internal | Passing Juice |
| Help & contact us | Internal | Passing Juice |
| Free returns for online orders | External | Passing Juice |
| Accessibility in our stores | External | Passing Juice |
| Product recalls | External | Passing Juice |
| Site map | External | Passing Juice |
| Advice before you buy | External | Passing Juice |
| Where's my order? | External | Passing Juice |
| Delivery & collection | External | Passing Juice |
| Guest Order Tracking | External | Passing Juice |
| Guest order return | External | Passing Juice |
| Returns & refunds | External | Passing Juice |
| Sparks | External | Passing Juice |
| Sparks FAQs | External | Passing Juice |
| Gift card balance | External | Passing Juice |
| Size guides | External | Passing Juice |
| Sustainability | External | Passing Juice |
| Ocado | External | Passing Juice |
| Corporate site | External | Passing Juice |
| M&S Corporate Gifts | External | Passing Juice |
| M&S Bank | External | Passing Juice |
| M&S Energy | External | Passing Juice |
| M&S Opticians | External | Passing Juice |
| Careers | External | Passing Juice |
| Terms & Conditions | External | Passing Juice |
| Privacy | External | Passing Juice |
| Cookies | External | Passing Juice |
| Accessibility | External | Passing Juice |
| Modern Slavery Act | External | Passing Juice |
Keywords Cloud
shop gifts all spend selected brands new lingerie offers furniture
Keywords Consistency
| Keyword | Content | Website Title | Keywords | Website Description | Headings |
|---|---|---|---|---|---|
| gifts | 33 |  |
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| all | 29 | |
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| shop | 26 | |
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| brands | 24 | |
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| selected | 21 | |
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Url
Domain : marksandspencer.ru
Length : 18
Favicon
Nice, you are using Favicon for your website.
Printability
Ooops. Print-Friendly CSS recommended to your website.
Language
Good. For declaring en as your website's language.
Dublin Core
Oops. Dublin Core isn't being used on this page.
Doctype
HTML 5
Encoding
Good!. For specifying UTF-8 as your page charset.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Awesome!, For converting your email address into image. Plain text tends email harvesting softwares to get your email address and will get receive spam mails later on.
Deprecated HTML
Great! No obsolete or deprecated HTML tags on your website. This is recommended to improve visitor's user experience.
Speed Tips
|
Good, Your page are not using nested tables. |
|
Not Good., We found inline styles in your website. Try to avoid this as much as possible. |
|
Perfect!, There are only a few CSS files on your website. |
|
Needs attention!, We detected too much JS files on your page. (more than 6). Our Advice: try to minify or consolidate these JS files instead. This affects the speed of your page. |
|
Perfect, Your website makes use of Gzip compression. |
Mobile Optimization
|
Apple Icon |
|
Meta Viewport Tag |
|
Flash content |
XML Sitemap
Missing
Hey! This is not good. There is no XML sitemap on your website.
A sitemap is a list of URLs that are crawlable and can include information such as your site's frequency of changes and most recent updates.
Robots.txt
http://marksandspencer.ru/robots.txt
Awesome, A robots.txt file exists on your website.
Analytics
Missing
Ooops. This website does not appear to have an analytics tool loaded. Web analytics allows you to track the behavior of your website's visitors. You should install at least one analytics program.