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Digitaladvertisingalliance.org Onpage Report

 Updated on April 27 2024 02:36 AM

The score is 40/100

SEO Content

Website Title

DigitalAdvertisingAlliance.org

Length : 30

Good! Your title is perfect because it is between 10 and 70 characters long.

Website Description

Length : 0

Oops! Your page does not have a meta description.

Keywords

Hey! You should consider putting meta keywords on your page.

Og Meta Properties

Og Properties aren't being used on this page. This tag helps social crawlers like facebook and twitter to structure your page more effectively.

Headings

H1 H2 H3 H4 H5 H6
1 16 0 5 0 0
  • [H1] Provide Consumers with Transparency & Control
  • [H2] Main menu
  • [H2] Search form
  • [H2] Participate in the DAA's YourAdChoices Program
  • [H2] Use Our Icons to Self-Certify
  • [H2] BLOG
  • [H2] NEWS RELEASES
  • [H2] Survey Finds Broad Consumer Recognition, Trust, Understanding, and Support for DAA's AdChoices Icon
  • [H2] Digital Advertising Alliance Launches Opt-Out Functionality for Hashed Phone Number Identifiers
  • [H2] Digital Advertising Alliance Releases Best Practices Around Privacy for Billions of IoT Connected Devices
  • [H2] Digital Advertising Alliance Honors Dan Jaffe and Carla Michelotti with Second Annual 'DAA Privacy Icon' Awards
  • [H2] RESOURCES
  • [H2] YourAdChoices Icon & Ad Marker Creative Guidelines (PDF)
  • [H2] YourAdChoices Ad Marker Creative Guidelines for Mobile (PDF)
  • [H2] YourAdChoices Ad Marker Creative Guidelines for Video (PDF)
  • [H2] Political Ad Icon & Ad Marker Creative Guidelines (PDF)
  • [H2] Privacy Rights Icon Creative Guidelines (PDF)
  • [H4] Follow The Data: New Survey Shows Strong Consumer Support for Expanded Use of AdChoices Icon
  • [H4] Summit Snapshot: Navigating Privacy Challenges in the World of Connected Devices
  • [H4] Summit Snapshot: Recent Federal Enforcement Actions: Insights from the FTC’s Erik Jones
  • [H4] DAA Introduces Streamlined 2024 Process for Ad Industry to Adopt and Implement AdChoices' Next-Gen 'Cookies and Beyond' Tools
  • [H4] FOUNDING ASSOCIATIONS

Images

We found 19 images on this web page.

Needs attention! Add alternative text to your images so that search engines can better grasp what they're about. There are 10 alt attributes that are either empty or missing.

Text/HTML Ratio

Ratio : 0%

Because the text-to-HTML-code ratio on this page is less than 15, your website most likely needs additional text content.

Flash

Good!, you are not using Flash content.

Iframe

Good!, This page does not contain any Iframes.

SEO URL Rewrite

Excellent! Your url seems SEO friendly.

URL Underscores

No Good. In your URLs, we found underscores. To improve your SEO, you should consider using  hyphens instead.

In-page links

We found a total of 43 links including 6 link(s) to files

Anchor Type Juice
Skip to main content Internal Passing Juice
> YourAdChoices.com External Passing Juice
> YourAdChoices External Passing Juice
> WebChoices External Passing Juice
> AppChoices External Passing Juice
> Report a Complaint External Passing Juice
About Internal Passing Juice
Principles Internal Passing Juice
Participants Internal Passing Juice
Enforcement Internal Passing Juice
Resources Internal Passing Juice
Blog Internal Passing Juice
News Internal Passing Juice
Facebook External Passing Juice
Twitter External Passing Juice
LinkedIn External Passing Juice
leading advertising and marketing trade associations Internal Passing Juice
Read the Latest Data on Consumer Awareness of the YourAdChoices Icon Internal Passing Juice
Learn More Internal Passing Juice
Learn More External Passing Juice
Learn More Internal Passing Juice
Learn More Internal Passing Juice
YourAdChoices Internal Passing Juice
Learn More Internal Passing Juice
Follow The Data: New Survey Shows Strong Consumer Support for Expanded Use of AdChoices Icon Internal Passing Juice
Summit Snapshot: Navigating Privacy Challenges in the World of Connected Devices Internal Passing Juice
Summit Snapshot: Recent Federal Enforcement Actions: Insights from the FTC’s Erik Jones Internal Passing Juice
DAA Introduces Streamlined 2024 Process for Ad Industry to Adopt and Implement AdChoices' Next-Gen 'Cookies and Beyond' Tools Internal Passing Juice
Survey Finds Broad Consumer Recognition, Trust, Understanding, and Support for DAA's AdChoices Icon Internal Passing Juice
Digital Advertising Alliance Launches Opt-Out Functionality for Hashed Phone Number Identifiers Internal Passing Juice
Digital Advertising Alliance Releases Best Practices Around Privacy for Billions of IoT Connected Devices Internal Passing Juice
Digital Advertising Alliance Honors Dan Jaffe and Carla Michelotti with Second Annual 'DAA Privacy Icon' Awards Internal Passing Juice
More News Releases Internal Passing Juice
YourAdChoices Icon & Ad Marker Creative Guidelines (PDF) Internal Passing Juice
YourAdChoices Ad Marker Creative Guidelines for Mobile (PDF) Internal Passing Juice
YourAdChoices Ad Marker Creative Guidelines for Video (PDF) Internal Passing Juice
Political Ad Icon & Ad Marker Creative Guidelines (PDF) Internal Passing Juice
Privacy Rights Icon Creative Guidelines (PDF) Internal Passing Juice
Global Partners Internal Passing Juice
Privacy Policy Internal Passing Juice
Terms of Use Internal Passing Juice
Contact Us Internal Passing Juice
Back to Top Internal Passing Juice
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SEO Keywords

Keywords Cloud

Keywords Consistency

Keyword Content Website Title Keywords Website Description Headings

Usability

Url

Domain : digitaladvertisingalliance.org

Length : 30

Favicon

Nice, you are using Favicon for your website.

Printability

Ooops. Print-Friendly CSS recommended to your website.

Language

Good. For declaring en as your website's language.

Dublin Core

Oops. Dublin Core isn't being used on this page.

Document

Doctype

Missing doctype

Encoding

Good!. For specifying UTF-8 as your page charset.

W3C Validity

Errors : 46

Warnings : 46

Email Privacy

Awesome!, For converting your email address into image. Plain text tends email harvesting softwares to get your email address and will get receive spam mails later on.

Deprecated HTML

Great! No obsolete or deprecated HTML tags on your website. This is recommended to improve visitor's user experience.

Speed Tips

Good, Your page are not using nested tables.
Not Good., We found inline styles in your website. Try to avoid this as much as possible.
Perfect!, There are only a few CSS files on your website.
Needs attention!, We detected too much JS files on your page. (more than 6). Our Advice: try to minify or consolidate these JS files instead. This affects the speed of your page.
Perfect, Your website makes use of Gzip compression.

Mobile

Mobile Optimization

Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap

Perfectly Awesome!, We found XML Sitemap on your website. This helps search engine to index most if not all of your pages.

https://digitaladvertisingalliance.org/sitemap.xml

Robots.txt

http://digitaladvertisingalliance.org/robots.txt

Awesome, A robots.txt file exists on your website.

Analytics

Awesome!, An analytics tool is in use on your website. This is a must have for every website to check visitors activity and to know how many visitors a site received each day.

   Google Analytics

PageSpeed Insights

Device
Categories
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